Hers, the sister brand of Hims, is a health and personal care brand redefining the way women get access to medical advice and prescription products through Telemedicine.

 

Hers needed a welcome email introducing new customers to the brand. We wanted women to understand how Hers works and what the company stands for, while addressing key barriers like “Is this brand legit?” and “Is this all online?”

 

I worked with the team on messaging and wrote the copy.